OUR IDENTITY
We are a fragrance house born, based and passionately crafted in Florence – the historic birthplace of perfumery. For over 40 years it has been our mission to offer customers our unique signature scents for moments of multisensorial wellbeing and an Italian-inspired lifestyle.
Beauty
Our beauty is universal—a timeless elegance that flows through the city of Firenze—found in the moments, feelings and intricate details of everyday life.
We believe beauty is not just a quality to be seen, but a way to express ourselves, inviting all to connect with it in their own way.
Craft
Rooted in the skills of the past and present, we believe in honoring traditional craftsmanship.
Craft is the harmony of art and science; a detailed art of perfumery that brings forward something truly unique. Our craft and creativity is translated into fragrances that lasts in time and memory, creating an experience that exceeds every expectation.
Discover
We believe scent should spark curiosity and entertain with every encounter, revealing new unusual qualities, notes, and colours.
Discovery is a rich, layered multi-sensory experience that invites you to uncover the unexpected depth of Vranjes Firenze, weaving together stories of an ever-evolving city.